Heads up grooms: Bridal Traditions is your one stop shop for coordinating your wedding attire, whether you're getting married nearby or traveling. Are your groomsmen coming in from out of town? Your wedding party, no matter where they are, can have their tuxes and suits with them in plenty of time. 
Why? Because we work with Jim's Formal Wear. ​

A popular option for brides and grooms is to schedule a one-time consultation with Bridal Traditions where the couple comes to our boutique, looks through our selections, touches fabrics, learns about sizing, and gets everything picked out.

Bridal Traditions gets each individual's order set up in the JFW system and then hands you off to work directly with JFW via their interface. JFW has worked to perfect their online measurement tools and technology over the last several years, which means that groomsmen can submit their measurements using simple cues without needing to visit a store, set up their delivery, pay for their orders, and be ready to crush it. The choices are already in the system so there is no question about what they should be ordering. This is a great online feature for those groomsmen who just want to jump online, place their order, choose their delivery option and rest easy. And the bride and groom can rest easy too, knowing that their guys are ordering exactly what they picked out.

Another option is for groomsmen to work directly with Bridal Traditions. They send us their tux or suit measurements, and we facilitate the entire process. BT places the orders, takes your payments, sets up delivery, and takes care of it all. 

With either option, you're in good hands with Jim's Formal Wear and BT.
We hope you will reach out with questions when you are ready.

Our New Arrivals series continues with these two beauties: The Celeste and Cynthia gowns! If you're looking for gowns with plenty of lace, long sleeves and a nod to the traditional, look no further. Both are very demure, very mindful, we promise!

With its sheer sleeves, lace up bodice and loads of floral lace in the skirt and train, the Celeste gown is elegant, modest and yet dreamy. The front and back of the bodice showcase deep Vs at the neckline, and the vines in the lace have a little sparkle as well. 

Similar to the Celeste gown, the Cynthia sports deep Vs on the front and back, plenty of glorious lace, along with a long row of buttons and a fit and flare skirt. While the train isn't long, the lace and the flow when this gown is worn make it a stunner.

Want to see more of our new arrivals? Check out the Eliza and Davina, the Seraphina and Rapunzel, and the Wren and the Camille. They are as diverse as they are beautiful: just like you ladies! Come see us soon.

Congratulations to new bride Zoey on her recent adventure: marriage!! Bridal Traditions loved being a part of helping her find her perfect gown, and she looked amazing. As always, we wanted to share a few images of the dress that made her say YES, before she said I DO!

Lovely Photos by: Jen Yuson Photography 
Venue: Coley Hall

When the Atlanta Prom Market calls, we answer! Then we pack our bags and head south to find what's new in the wide world of prom dresses. We love making selections for our prom goers back in NC, love seeing which trends have crossed from bridal to prom, which styles have been ditched or updated... and, we LOVE to go to market!

Our team noticed immediately that the big trends in 2025 that are going to be hot include layered skirts, loads of ruffles, and bright colors. These dresses continue to be popular because they look both feminine and dynamic. ​Another big trend: soft dusty colors in all shades. If you're looking for a more muted presence, we noticed that the dusty blues, lavenders and yellows truly stood out. Those of you in love with the bright palette will see loads of options as well. 

Our accessory choices were numerous, of course, and we took notes and look forward to putting collections together for our girls this season. Stay tuned!

As part of our little series highlighting some new arrivals to our gown selection, here's the latest entry. These two gowns, the Eliza and the Davina, are both gorgeous examples of truly romantic wedding looks. 

If you love florals and lace, seriously consider the Eliza gown. It is unique, with its delicate pale pink flowers and fluttery lace sleeves that can be added. It's finished with a long line of buttons and deep V in the back. This dress is so dreamy, and yet harks back to gowns in the mid-nineteenth century, where dresses were refined, but playful. 

And yes, accessorizing this gown is going to be fun, because we know just where to start!

The Davina gown is so elegant and streamlined at first glance, but the details upon closer inspection are what make it so special. This strapless fit and flare dress has a sweetheart neckline, a demure skirt and minimal train. Up close, you notice the clever pleating around the bodice and waist, the "barely there" sparkle effect of the fabric, and the tulle overlay. The effect is stunning. 

If you missed the last blogs about new arrivals, you can find them here and here And we have more to come!