THE TOP FIVE REASONS TO BUY LOCAL

​You will receive better customer service than you would at big box stores. Local retailers go the extra mile because they depend on your satisfaction.

Local retailers give back to your community through donations and advertising dollars. We pride ourselves at BT on being heavily involved in our community and in promoting community events.

Tax dollars spent in your community support local schools, police departments and firefighters.

You help create and sustain local jobs. Small businesses are the largest employers nationally.

Go green and reduce your environmental footprint through shorter trips to a local store.

We agree whole-heartedly. We not only give back in our community, have hired people who are BT regulars or collaborators, but we keep up with many of our clients long after the purchase is just a memory. ​

The team at JFW does it again with their dandy tips about men's formal wear. We're calling this TUX 101. Sounds like a primer, but it may very well be all you need to know.

"Let’s face it. Most men may only wear a tuxedo a handful of times in their lives. So it really is no wonder that we get questions about how to wear a tuxedo on almost a weekly basis as bridal experts. Black tie attire is fairly simple to achieve. However, there are some rules that should not be broken and some that are free to be broken, in good taste of course.
This is by no means a comprehensive listing of formal wear etiquette. However, it should be sufficient to get any gentleman off to a good start. Here are The Commandments to properly donning a tuxedo at your next formal event thanks to JFW.

​"1. When wearing a single-breasted tuxedo, thou shall always wear a cummerbund or vest. The primary concern is to conceal the bit of white shirt fabric that will show between your bottom coat button and your waistband."

"2. Thou shall never button all the buttons on your tuxedo coat. The only exception to the rule is when wearing a one button tuxedo. On two, three or four button tuxedo styles, the bottom button should always remain unbuttoned."
"3. Thou shall not wear a belt with your formal tuxedo trousers. In fact, tuxedo pants should not have belt loops… ever."
"4. Pleated front shirts are not necessary. Although they are more formal and traditional, oftentimes a man looks best in a microfiber, plain front shirt with a laydown collar."

"7. When wearing a cummerbund with your tuxedo, the pleats should face upwards."
"8. Thou shall wear a pocket square. They are a must to complete any formal ensemble. Choose a white satin pocket square with a black bow tie for a classic look, or choose a colorful tie and pocket square to liven up your look."

"9. Don’t be afraid to add color to your ensemble with the use of formal accessories. Unless you’re attending a White Tie function where pique accessories are required, colored accessories are fair game. It’s not necessary to match, but you shall try to at least coordinate with your date’s attire."
"10. Thou shall wear suspenders with a tuxedo. However, in the event that your pants stay up without suspenders, they are not necessary."
"11. Thou shall not wear pants with cuffs. Traditionally, formal trousers should have a satin stripe down the side of the pant, and they should feature a straight leg hem."
"12. Thou shall wear white and ivory dinner jackets only during the warmer months (Memorial Day to Labor Day) unless you are visiting or live in a warm weather climate."

"13. Know your dress code definitions: White Tie Invited, Black Tie Invited, Black Tie Preferred. If you think the organizers of an event meant something else, do not be embarrassed to inquire, since it would be far more embarrassing to show up in the wrong attire."
"14. Smile; you’re going to look great in your tuxedo!"

Fellas, this one is for you! BT has been an Authorized Jim's Formal Wear Elite Retailer for some time now and we're always interested in their insights and tips that will help you guys look smart for whatever special event you have on the horizon.

Recently, they featured info about what to put under your jacket to make a statement. The Sunday jacket, blue or white shirt for church or brunch is great, but if you want to mix it up and really elevate you style, here are some new ideas!

The gang at JFW call the grey suit, the big brother of the classic black suit and it's currently having a kind of comeback. If grey is the suit color you've chosen for a formal occasion, JFW suggests pairing it with a colorful and unexpected dress shirt. Consider eggplant purple or emerald green for cool fall weather, pastel pink or muted yellow for warm weather events.  Or you can keep it conservative if the occasion calls for it with white, cream or black.

then you've gone with a classic. Patterns, stripes, and solids all work and if it's something more in line with "red carpet" you can also wear a black dress shirt under your black jacket. Another option is to choose a color that plays off your date's ensemble so that you're both coordinated. 

We're fans of these in the South. "Light colored suits instantly evoke summer vibes. This season, Hawaiian shirts with floral and aquatic life (sharks, octopus, and starfish) are perfect for a more informal gathering like a milestone birthday or graduation party. For a more sophisticated look, we love soft colors with white and cream suits. Browse muted greens, blues, pinks and yellows."

North Carolineans Destiny and Samuel Swanner were married in Panama City, Florida in July on this year - right on the beach. Their wedding was filled with fun and unexpected moments, funny mishaps and an unconventional day, the atmosphere was intimate and relaxed, and she looked amazing. Ladies planning destination weddings: take note! This girl knows how NOT to stress and let every single worry become a meltdown moment. She goes with the flow.

But first a little background.... These two were in the same schools together starting in the 6th grade, but didn't actually meet until a few months before high school graduation when a mutual friend introduced them. Before long, they were officially a couple. 

"It such an odd thing that Sam and I had never met before our senior year. When we talk about our childhoods, we attended most of the same events in the community – but had never met! We even lived 5 minutes apart from each other but never knowingly crossed paths. It's almost like it was fate."

The day was gorgeous, the setting - as you can see - just perfection and there was only one snafu - which turned out to be the funniest and, according to Destiny, most memorable moments of the day. Her dad was so busy helping her with her dress as she walked through the sand toward Sam that he left her bouquet in the car. He had to go running back up the beach to get them while everyone cracked up. 

"When I began looking for a dress, I knew that I wanted lace and an open back. I knew I definitely wanted it to fit my figure and have a small train. I was a sucker for unique designs, but was also open to simplistic and chic. I definitely didn’t want to spend more than $1,000 on my dress. The only 2 things that were must haves: open/detailed back and straps!"
And that's what she got at BT.
Destiny found a gown on Pinterest and ended up buying from us what she calls "its identical twin." We cannot stress enough that searching online for a gown is a great idea as you decide what your musts and loves are. But buy from a boutique or brick and mortar operation. You won't regret it. You can try it on, get advice, bring your pals with you and learn about what truly looks best ON YOU.

Destiny knew what she wanted, but was smart strategically. She wanted something for a beach wedding that wasn't "too much", would breathe and had cut outs. She LOVES cutouts, so once she found the one, she knew. She brought her friends and later her mom and grandmothers and they all knew that she looked like a bride who had found The One. We love that she chose to purchase her gown from us, even after going to a few more shops. 

"You guys were the perfect amount of informative and helpful. You weren’t trying to up-sale anything. Your shop genuinely cared about my big day and making it everything I wanted.
My advice to future brides is to remember that it is about you… not your guests. If you’re getting too wrapped up in making everything 'look' acceptable and struggling to meet certain expectations then you’re taking away from your own experience of enjoying the moment."

​We couldn't agree more.

Destiny graduated from UNC-Charlotte this year and Samuel will in '19 and they both have careers in place. If their first year has all of the carefree joy and beauty as their wedding day, then these two are in for Happily Ever After. That's all we could wish for them! 

.... is a hilarious movie and if you're too young to remember it, find and watch it. It's pee your pants good, with a tender ending that will remind you that kindness and family are two of the foundations of life. 
Meanwhile - the purpose of this blog is to address something that we often forget about as purveyors of wedding dresses - until it comes up at some random time: traveling with your wedding gown. 

For a car trip, this isn't too too much heavy lifting, so to speak. You find the right garment bag and make sure that there is room to lay or hang the gown so that it will receive the least amount of exposure, abuse to the fabric, bending or folding. 
But if your wedding is in another state or country, do you fly with it or ship it?
It's hard to imagine spending the time, heart, and money on a gown and then entrusting it to a carrier - no offense to carriers! But if this is something you feel comfortable with, do your homework, pay the extra for insurance, keep your tracking number close and make sure that the recipient on the arrival side (a best friend or trusted family member) is there and will bird dog the situation.

If you decide to fly with your gown - here are some seriously good ideas from our friends at Brides.com.

Good Idea 1 
Talk to your airline
You'll know if they have any special instructions for passengers traveling with bulky and delicate items. They may have information that will help you know how to pack, when to board and what to expect.

Good Idea 2
Pack your gown with care in a garment bag. 
"Most wedding dresses have trains and many have lots of fabric, so gathering up your wedding dress neatly into a garment bag isn't necessarily an intuitive task. Here's how to pack up your wedding dress properly and avoid getting wrinkles in your dress during the flight. First, stick the hanger of the dress through the top of the garment bag and hang it up high so you can work with the wedding dress. Then, take the left side of the gown and the right side of the gown and fold them into each other toward the center. From there, take the bottom of the train and roll it up until the fabric is contained within the garment bag. Once inside, it's time to zip it up — carefully. Whenever you zip up a garment bag with delicate fabric inside, make sure to place a finger on the other side of the zipper as you guide it up so that the dress doesn't get caught in its tongs."

Good Idea 3
Consider buying your gown a seat on the flight.
Now, not everyone can afford this, so look into priority boarding and chatting with your seat-mates as well. People love to be a part of a plan and will more than likely not only be excited for you, but will help you to place your gown in the over head flat, or find a spot in the hanging priority bins at the front of the plane. THIS is just the occasion to ask for special treatment - just do it with kindness and humility. No one likes an entitled pain in the rump - i.e. bridezilla.

Good Idea 4 - this may be the most important one...
Purchase and take with you a good portable steamer. 
You will need it. Period. To protect against water stains, get the little sock that goes over it too. If you're getting married overseas, you'll already have thought of this, but..... pack an adaptor for the electrical outlets. Theirs are not like ours.

Finally, use your head.
- If your gown has a shaped bodice, stuff it with tissue or a form that will help it keep its shape.
- Assign someone you trust to help you pack it in the garment bag and be "on dress duty" for the entirety of the event, including getting it home in great shape if you've taken off on your honeymoon. Loving reminder: the person who does this deserves special treatment and a special thank you or gift.
- Ask for tips along the way. Boutiques like BT will have definite Dos and Don'ts to share; the airline will provide help if you let them know in advance and even when boarding; the wedding location will have a concierge who knows local places for last minute needs and finally - let your bridesmaids know that you trust them, but need them to have your back.

Checklist:
Purchase and pack a travel garment steamer.
Pack your gown in a protective, expandable garment bag.
Assign someone to help you with packing, tracking, unpacking and getting your dress "day ready" and home safely.
​Get tips along the way from people who've done this before.

Specific, Helpful Links about traveling with your gown:
from Martha Stewart Weddings
​from Wedding Wire

Good Luck!!

Anna Lynam (Harmon) and Daniel Lynam make it official in June, 2018.

Anna: "Our wedding took place outside on a rustic family farm nestled in Ferguson, NC - between his family in Wilkes, NC and mine in Lenoir, NC. We wanted an intimate wedding with only our close friends and family and had less than 100 people in attendance. Everything came together just as it should, even though it was miserably hot.

Everything was perfect, despite the heat - from getting ready with my girls, to walking down the aisle, to saying I do to my handsome groom, to taking over 400 pictures, and loving every minute of the most wonderful day of my life."

This sweet couple tied the knot at The German Farm in Ferguson in a lovely outdoor wedding ceremony surrounded by lush trees, smiling friends and summer heat. They all looked amazing and by Anna's account, it was a success.

Anna did what all brides do once engaged: she started pinning dresses and wedding gowns that she loved. While she had no specific gown in mind, she noticed that she continued to pin a particular style again and again.

With a June wedding in the south, you have heat considerations to keep in mind and her choice ultimately left her arms free (YAY FOR SPAGHETTI STRAPS) and a lovely low, open back which was perfect for the day.

Our goal at BT is to make sure that wherever your wedding takes place, and no matter who comes to celebrate with you, you look and feel beautiful. If we can outfit your entire party, we're ready, willing and able to do that too. 
Congratulations to Anna and Daniel!! Here's to many happy years.

You're planning your wedding and any down time from your job, family, friends, phone calls to vendors and general life, is spent searching for the elements that will make YOURS the wedding people talk about and want to copy. Not an attention junkie? Not so much look at "ME, ME, ME"? Then you're searching for the elements that are more personal and memorable to you and your partner. Either way, at some point, if you've decided to wear a wedding gown,  and you'll need one that is perfect FOR YOU.

When we research in the 21 century, we go online. Period. We Pin items on Pinterest, we go to all the usual bridal-related media outlets: magazines, websites and designer sites and we hunt for our dress while relishing in the options available.

[CASUAL ASIDE] Even if you don't love a particular style, don't you just love looking at ALL styles of gowns? Admit it? It's pretty stinking fun. It's like "I HATE it, but I can't look away!!" At some point, though, it's time to think about really looking and making a purchase.

At BT, we hear the online purchase Tales of Woes almost weekly. Of course, our bias is for a brick and mortar experience, but there is a good reason for this. In fact, here are 7 excellent ones.​

1
When you shop in a boutique like Bridal Traditions, you get expert advice/suggestions (if you will let us help you! We kinda know what we are talking about!) ​We can walk you through the process and hold your hand when necessary.

2
It's free therapy. We care about what our customers are going through (even when it has NOTHING to do with a dress purchase or BT at all) and we are often a shoulder to cry on.

Now, we all love shopping online. Perfumes, contour sticks and sheet masks from Sephora, Disney movies for nieces and nephews, exotic culinary ingredients and cookbooks you saw on FoodTV, out of print books from your childhood, inexpensive pashmina scarves, 

..... but your wedding gown? 

Some things to consider when you buy online:

1
YOU are a number. You are a sale. THAT'S IT. They have your name, size and payment info. 

2
An online wedding gown purchase could very well be supporting unethical people who employ people in sweatshops and breaking child labor laws, assuming that you're purchasing your dress from a country with regulations. We do not direct this comment to reputable online retailers, but there are so many shady one out there sometimes it's hard to tell which is which.

3
Additionally, the gown you order online could be hazardous to your health (watch this video shared by another boutique owner and what happened to her client) This is for real people! Watch Video

​1-3 should be enough, but ...

4
There is no follow up after the sale. You have to do your own mental inventory of what is wrong, what doesn't work, fit, why your heart isn't pounding with joy and then explain it, package it, drive to the post office and wait to see what happens. As if you don't have enough to do. That's insult to injury.

5
Your dress may not arrive at all. It happens. And sometimes, when the dress does arrive, it turns out to be, in the words of one of our clients, an overpriced dishrag​.

6
We want you to be happy. That's one of our core values - customer joy. So before you move from online research to online purchase, consider the pros and cons and then stop by our boutique, or one near you, and get a sense of what you'll be missing if you decide that you'd like your dress to arrive like an Amazon delivery.

To sum up we are not saying all online stores are bad, in fact there are many brick and mortar stores that accommodate the online shopper, who knows, we may be one ourselves soon. Just be aware of where and from whom your gown is coming.

No fun for the guys. <sigh> It's a tux or nothing when it comes to formal occasions. The ladies get all the options for expression and creativity.
WRONG!!!
Our pals at Jim's Formal Wear have just released new colors for Fall Weddings and they are every bit as interesting and cool, trendy and fun as you guys deserve.

Boutonnieres are a part of this production and JFW offers ideas there as well!

​BT has been an authorized Jim's Formal Wear retailer for many years and are excited about these options as we discuss the possibilities with the women who come to our shop. That said: 
We also know that you cannot always accommodate every single idea or suggestion. Our vote is always for being authentic while not being afraid to try something new. 
​See you soon!

Oh, Ladies...... in a mere matter of months, it is going to be ON. Big time!
For the 2019 prom season, you're going to need sunglasses because the amazing styles we saw during BT's recent trip to Atlanta for the Prom Market were all about SPARKLE and SHINE.

We saw so many gorgeous takes on this theme and chose for BT those we know our prom clients would wear with pride, blushes and huge smiles. So many colors, fits, styles and options and each one designed to be memorable. It makes us wish that we could go back to prom!

While the 2018-2019 school year is just getting started and you have a million other things to think about, just know that we're going to have you completely covered for the 2019 prom season. Add us on Snapchat for all the prom updates and new arrivals: beyoutiful-prom

Every year, the National Bridal Sales Event is an enormous week for us and for ladies ready to shop for dream gowns. And every year we fall in love with our selections, our jobs and our customers all over again. It never fails.

There is a lot of planning and general fun and hubbub around this week, but it's always so energizing, successful and worth it.

For one week, we book dressing rooms, mark dresses and accessories for cash only sale, line up gowns and goodies that prom goers, brides and their attendants might love, brace ourselves and open our doors..... mostly in that order.

2018 was a success and seeing ladies find what they wanted or maybe didn't expect was so deeply satisfying. Here are some favorite moments taken of BT's happy campers during our big bridal sale week!

Brides-to-be found their gowns for amazing deals this week and girls chose gorgeous prom gowns off the $10 racks. Yep -- TEN BUCKS. If you missed it this year, you'll know to plan for our next sale event.

So why do we love the NBSE? We love it because we love what we do. We love the thrill and the challenge of helping clients get exactly what they needed, even it it's unexpected. We love providing deals when we can and frankly, we just love YOU GUYS.